From the Engel Collection: Big Data

This book is part of the Library’s special collection established in memory of Dr. Frank Engel, who always thought students should have other reading sources that took them beyond their medical studies.

Big DataBig Data: A Revolution That Will Transform How We Live, Work, and Think
Viktor Mayer-Schönberger and Kenneth Cukier

Which paint color is most likely to tell you that a used car is in good shape? How can officials identify the most dangerous New York City manholes before they explode? And how did Google searches predict the spread of the H1N1 flu outbreak? The key to answering these questions, and many more, is big data. “Big data” refers to our burgeoning ability to crunch vast collections of information, analyze it instantly, and draw sometimes profoundly surprising conclusions from it. In this book, Viktor Mayer-Schönberger and Kenneth Cukier give a revelatory exploration of the hottest trend in technology and the dramatic impact it will have on the economy, science, and society at large. This emerging science can translate myriad phenomena into searchable form and uses our increasing computing power to unearth epiphanies that we never could have seen before. It will change the way we think about business, health, politics, education, and innovation in the years to come. This brilliantly clear, often surprising work, explains what big data is, how it will change our lives, and what we can do to protect ourselves from its hazards. Big Data is the first big book about the next big thing. Review from Amazon.com

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